Your next customer just asked ChatGPT who delivers propane. Did your company come up?
Homeowners are asking AI tools for recommendations the way they used to ask Google — and the dealers getting named aren't the biggest ones. They're the ones whose websites are structured for it.
Hit play — it's 60 seconds, shot straight to camera.
In the video
Sixty seconds, three answers
No jargon, no theory. In one minute Brett covers exactly what's changing in how customers find fuel dealers — and what separates the companies AI names from the ones it skips.
What AEO actually is
Answer Engine Optimization, in plain language: how ChatGPT, Google's AI results, and voice assistants decide which propane companies to recommend when a homeowner asks.
Why it's not the SEO you already paid for
Ranking on Google and getting named by AI are related but different games. The SEO you've invested in still matters — it's just no longer the whole picture.
The three things that decide recommend-or-skip
The three factors AI tools weigh when they pick which dealer to name. Get these right and you show up in answers your competitors don't even know exist.
Try it yourself
Run the ChatGPT test
Two minutes, no signup, and you'll know exactly where you stand in AI search. Most dealers are surprised by what they find.
chatgpt.com — the free version is fine. This is the same tool millions of homeowners already use.
Type: Recommend a propane company near [your biggest service town] — the way a new homeowner would.
Your company, a competitor, or nobody at all — drop the answer in the form below. Andrew reads every submission and will tell you straight what it means for your market.
Send us what you got
Drop your ChatGPT result here
Paste what ChatGPT told you — or just leave your info and we'll run the test on your market for you. Andrew reads every submission and replies personally.
Dealer wins
We do this for fuel dealers every day
Propane customer growth for Wilcox Energy — online accounts up from 1,600 to 4,000.
Read the story →Email open rate for Hart Home Comfort during the most volatile pricing season in 45 years.
Read the story →Want to know where you stand before heating season?
Book 30 minutes with Andrew. We'll look at your market together — what AI says about propane in your towns, where your leads come from, and where the gaps are. Straight assessment either way.
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